The International Coaching Federation says “coaching is partnering with clients in a thought-provoking and creative process that inspires them to maximize their personal and professional potential”. For more visit www.coachfederation.org.
Sometimes coaching is confused with Therapy, Consulting or Teaching. Coaching is forward focused, dealing with current and future events, not the past.
A coach helps you and/or your firm:
- Solve problems
- Reach goals
- Design a plan of action
- Make decisions
In addition to these areas, the coach stays with the client to:
- Implement the plan of action, work through the inevitable changes and any obstacles
- Maintain a healthy balance between your personal and professional life
- Keep looking ahead to take advantage of opportunities that are just now formulating
- Bring out your personal best, keeping focused on your needs, values and vision
